Reclaim the hours spent manually reviewing your ad accounts. Discover insights tuned to your business.
Every plan starts with a 90-day account sync and a Catalyst
Audit, grounded in your first-party data. From the second audit
on, your
Changelog joins in: the changes you've recorded and the outcomes
they produced. The Trellis confidence core grades every
recommendation against that history, and each audit gets sharper as
the Changelog grows.
How Trellis measures up.
Trellis
Annual subscription
$169 – $419 / mo
Each Catalyst Audit reads your Datamart of first-party orders,
the Changelog you record after each campaign change, and the
trends across audits that came before. Every audit compounds on
the one before it, so recommendations stay calibrated to your
account.
Freelance audit
Per-engagement
$300 – $2,000
A single point-in-time review with a two-to-four-week turnaround.
Each engagement starts cold, without your COGS or your order
record. No Changelog ties the changes you make to what the next
audit actually measured.
Part-time PPC analyst
Monthly retainer
$2,500 – $4,000 / mo
An in-house headcount whose hours are spread across audits,
execution, reporting, and meetings. Recommendations land without
a confidence floor. Changes made
to your campaigns are likely not recorded in a registry
cross-referenced month over month to track outcomes.
Make your budget decisions based on evidence, not theories.
Every audit provides a forward-looking report grounded in your margins and order data. Numbers you can stand behind and recommendations you can defend.
Annual billing saves 15%
Core
Four audits a month, so the next decision is grounded in last month's evidence.
Recurring audits grounded in your first-party data and performance marketing results.
$169 / month
billed annually
Core includes:
Up to two connected ad platforms
Four audits each month
Shopify integration with per-variant COGS
Changelog of every change to your account
Confidence-gated recommendations
90 days of audit history
Cadence
Six audits a month, six months of trend history, and scheduled runs so the next decision is grounded in last month's evidence.
Audits on a rhythm that matches your decision cycle.
$254 / month
billed annually
Everything in Core, plus:
Up to three connected ad platforms
Six audits each month
Scheduled audits on a cadence you choose
Trends, your Trellis Rating across six months of audits
Datamart, your storefront order record joined to your ad platform data
180 days of audit history
Popular
Pro
Eight audits a month, twelve months of trend history, and a record of which changes paid off.
Track what changed, and what happened next.
$419 / month
billed annually
Everything in Cadence, plus:
Eight audits each month
Trends across twelve months of audits
Impact, a measured record of which changes paid off
Custom COGS upload to override product-level costs
12 months of audit history
Extra audits when you need them.
Prepaid credits for when you need more audits.
$69 single audit
$69 / audit
Before a campaign launch or after a major change.
$179 3 audits
$59.67 / audit
One deep-dive audit per quarter.
$259 5 audits
$51.80 / audit
Extra audits through a seasonal push.
Say hello to recommendations that are actually helpful.
Margin truth
See profit per campaign, not just revenue.
Google Ads and Microsoft Ads accept COGS uploads, but only to
tune smart bidding, not to show you profit per campaign.
Trellis applies your COGS in the audit, broken down by
campaign and by product, in a written report you can read
and defend.
Cross-checked
Platform conversions are a preview, not the full picture.
Every platform inflates, conflates, or over-counts. Server-side
tracking helps and still can’t promise 100%. Trellis isn’t
server-side attribution. It joins platform-reported
conversions to your store’s orders, so the audit reads
from the full picture, not the platform’s claim.
Confidence-gated
Recommendations earn their place above the threshold.
Every recommendation must clear the confidence threshold your
data supports before it ships. Where the data can’t back a
call, the audit stays quiet and holds the finding for monitoring
instead of pushing a recommendation it can’t support.
Falsifiable
A recommendation with a flip condition, or none at all.
Each recommendation names a credible alternative the same
data also supports, and the threshold that would change the
call. The next audit holds it to that standard.
Outcome tracking
Every change you record tracks to its measured outcome.
The Changelog holds each change you record after making it
on the ad platforms, then ties it to what the next audit
measured. A few audits in it’s
institutional memory you can’t hire for.
One methodology, three vantage points.
Every audit reads the same foundation of first-party data and
contribution margin, then answers the first question each role
brings. Run ads yourself, and the audit tells you whether the
account is paying for itself. Defend the budget to leadership,
and recommendations come gated by the confidence core so the case
for next month's move is already built when you walk in. Run
Trellis audit after audit, and six months of trend rollup
compounds into the next decision so each recommendation is
sharper than the last. Each role takes back the hours that
used to go into dashboards, and an audit they can act on.
If you're running ads yourself
How do I know if my campaigns are actually performing as well as they could?
Every plan opens with a Catalyst Audit that reads your order data
and tells you, in plain English, whether each campaign earned its
keep. The hours you'd spend digging through dashboards come back to
you.
If you're answering to leadership
I can't see profit per campaign. I need rigor I can take to leadership.
Every recommendation passes a confidence gate before it
ships, and every change you record in the Changelog ties to its
measured outcome. When leadership asks why the budget moved, the
audit is the answer.
If you run audits on a cadence
Every audit ends with a list of changes. The next audit starts
from scratch.
Audits run on a schedule, and the Changelog stitches each audit
to the next. After three audits, the confidence core can project
budget impact. After six, recommendations are tuned to how your
account actually responds, not to a generic benchmark.
Answers to the questions we hear most.
What counts as an audit?
One audit covers one connected ad account for one analysis window, typically a 14- or 30-day period. Core includes four audits a month; Cadence includes six; Pro includes eight. Each audit ships a written narrative report plus a structured recommendation set.
What's required to run my first audit?
At minimum, connect one ad account and provide your gross margin. Connecting Shopify is optional and adds attribution validation: cross-checking platform-reported conversions against the orders your store recorded. Account Sync runs on the demo data shipped with your workspace so you can read a finished audit before you connect anything live.
Can I change tiers later?
Yes. You can change tiers anytime. Your workspace data and history carry forward, and billing details are handled in your subscription settings.
Does Trellis make changes to my ad accounts?
No. Trellis is read-only against the ad platforms you connect. Every recommendation is something you act on in the ad platform yourself. You record what you changed, and the next audit reads that record and measures the change against what happened after it.
Does Trellis automatically track the changes I make to my campaigns?
We don't make any changes to your ad platforms. As part of connecting integrations, you grant read access to your platform accounts. You record Changelog entries as you make changes to your account or import them from a Catalyst Audit. The following audit reads your Changelog, so each recommendation gets more tuned as your Changelog grows.
What's the difference between Core and Cadence?
Cadence adds a recurring rhythm to your audits: scheduled runs on a cadence you choose, six months of trend history, and an additional connected ad platform. Core is the right place to start if you'd rather run audits on demand. Cadence makes sense when you want the next decision grounded in the previous month's evidence.
Your first Catalyst Audit
Ready when you are.
Connect your accounts and your first Catalyst Audit runs in minutes. Every recommendation is grounded in your first-party data and your real business economics.